6. Unbound Agriculture

How to make sense of Amazon Retail's Kisan (Farmer) Store and Agronomy Services Launch in 10 Tweets?

01/ I’ve been talking about Amazonisation of Agri Input Supply Chain since 2018.

In June 2018, when I was an agritech product manager building channel loyalty apps for agri-input firms and their channel partners, I spelled 3 Things Agri-Input Retailers Want from #AgTech) 1) Contextual loyalty programs 2) Product Promotion Intelligence 3) Amazon prime-equ…