Agribusiness Matters
Agribusiness Matters
The Business of Plant Communication with Shely Aronov
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The Business of Plant Communication with Shely Aronov

Inner Plant Founder and CEO joins us to talk about strategic tradeoffs, evolution of technology, commoditization and disrupting the consolidation of Big 6 agri-input landscape.

Few weeks ago, when I wrote a follow-up to my deep-dive on Inner Plant’s agritech strategy, I spelled out their key strategic tradeoffs.

  1. The core business will center on traits and not chemistry.

  2. Because the core business is in traits, the focus is to look at plants and their ‘primary’ response to stress as opposed to looking at the microbiome and ‘secon…

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Agribusiness Matters
Agribusiness Matters
Conversations with food and agribusiness leaders bravely building the future of food and agriculture in an age of runaway Climate Change